CONCEPT • DESIGN • ILLUSTRATION
Euroffice is one of the largest business and home office supplies providers in the UK, offering over 30,000 products that range from basic desktop stationery and office supplies to ergonomic chairs, cleaning products, ink & toner and hardware such as laptops and monitors.
The challenge provided was to demonstrate the availability of this huge range of products in an engaging online activation. After several rounds of concept meetings the client selected the route of creating an ilustrated office environment that would be populated with a wealth of office supplies, each of which the user would be able to interact with.
Final office cutaway illustration
Grabbing a product catalogue, the scene was planned out to cover all areas of products available from Euroffice. With spaces including a boardroom, kitchen and dining, toilets, storeroom, open plan office space and external areas, each area was designated a number of relevant items to be included within the space. With over 300 individual products created to fit within the isometric office space and populated with a number of friendly looking employees and a handyman, the scene came together to deliver an engaaging activation that increased dwell time on the site through the sheer level of items to explore and interact with.
Furniture and hardware
Office furniture
Miscellaneous smaller products
People (and a car)
